M. Bhattacharyya
Industry: Homeopathy & Wellness |
Work: Packaging Design. Catalogue Design
MB Homeo (M. Bhattacharyya & Co.) stands among India’s oldest and most trusted names in homeopathy — a legacy that has endured since 1889. With an expansive range spanning tinctures, dilutions, and wellness tonics, the brand represents a fine balance between science, tradition, and care. Studio Kanso partnered with MB Homeo to reinterpret this century-old heritage for today’s audience — creating a cohesive visual language across print, product, and communication design. Our approach honoured the brand’s deep-rooted credibility while introducing clarity, freshness, and visual harmony across every touchpoint.
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The challenge was
To translate a century old legacy into a modern visual language, one that balanced heritage with clarity, and trust ith quite sophistication.
Packaging
Design
We designed a unified label system for MB Homeo’s vast medicine range, bringing consistency and clarity to the shelf. Each bottle label was structured with precision — legible typography, defined hierarchies, and clean layouts ensuring instant recognition and trust.
The visual system extended to specialized product lines such as the Happy Series, where botanical illustrations and soft, uplifting colours conveyed wellness with warmth. Every detail — from type alignment to tonal balance — was guided by MB’s core principles of reliability, purity, and professionalism, resulting in packaging that feels both modern and timeless.
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Catalogue
Design
The product catalogue was envisioned as an organised, intuitive guide — a bridge between scientific depth and everyday usability. Structured for quick navigation, it grouped hundreds of formulations by purpose and category, enabling doctors, pharmacists, and retailers to find information effortlessly.
To ensure inclusivity across India’s diverse user base, we created multi-language editions in English, Hindi, and Bengali. Each version retained design consistency while adapting typographic rhythm and spatial flow to native reading patterns, reinforcing accessibility and approachability.
From the bottle to the catalogue, every design decision helped MB Homeo communicate with renewed clarity — preserving a 135-year legacy while crafting a visual identity ready for the next generation of homeopathy.
