Trsna is a premium bottled water brand rooted in wellness and tradition. Inspired by the Sanskrit word for "thirst," Trsna offers pure mineral water enriched with the natural benefits of copper — a nod to ancient Ayurvedic practices. At Studio Kanso, we created a brand identity that blends purity with cultural depth. At its heart lies a copper-hued water droplet — a visual representation of Trsna’s core promise: clean, revitalizing hydration with the goodness of copper. Paired with an organic, seasonally inspired typeface and a harmonious aqua-copper palette, the identity feels fresh, trustworthy, and rooted in nature. The logo system also includes a Hindi version, strengthening Trsna’s cultural authenticity and extending its appeal across regional markets. With its clear visual language and thoughtful symbolism, Trsna’s identity positions it as a modern wellness brand that quenches more than just physical thirst — it evokes a lifestyle of balance, clarity, and mindful living.